Journal

I have met so many amazing pups and their humans online through Instagram. But often the exchanges that happen are quick and surface level, so I wanted to start a "Get to Know You" series to dig a bit deeper to learn more about the special connection that pups and humans have in our awesome community.

To kick it off, I reached out to Taylor and Auggie, and here’s what I learned about their story and life together.

I am so excited to officially announce that the Commuter Backpack is now available! 

This ridiculously cute dog backpack has launched in four color options -- navy blue, hunter green, burgundy red, and chocolate brown -- with coordinating plaid interior.

It might be helpful to understand a bit about my background to see how the pieces lined up for this product to come to life.

Several years ago I started to make bags and accessories (for humans) that fit needs for travel, work, and life under the brand name Jo Rose Design. Organically this evolved into prototyping stylish yet functional products I desired as a dog owner. 

As the weeks go by and quarantine stretches on, we are all working to adjust to the "new normal" and what it means to be at home all of the time. For many of us, this is the first time we've had to work exclusively from home, and it takes time to adjust!

So we thought we’d share a bit of insight into how we’re structuring our days and keeping our two young active labradoodles busy.

Alas, winter is upon us, and in the Pacific Northwest, that means rain. Lots of it. Weather apps have gotten smarter at telling us when the rain will let up, but sadly, some days it will be relentless and we'll be forced to go out for potty breaks and walks in the midst of a downpour. 

The secret to keeping sane during these dreaded days and months is all about having some solid gear and a positive attitude.

I recently listened to a podcast with a message that truly resonated with me. The primary take-away was that we don’t always have to understand how each decision or action will play out as we are experiencing it. Today, we are exactly where we are supposed to be.

I love that concept. We are all writing our own stories as we go, and sometimes it can feel jumbled and disjointed in the day-to-day. But often there are themes that stitch together and work even better than if it was planned with foresight.

After some reflection, I can see how this is true with my own path.

We all know the term quality over quantity, but how often do you stop to think about your stuff and where it all came from?

Hear about Jenny's personal journey toward conscious consumption, learn eye opening takeaways about the true cost of our goods, and gain insight into the Wag Theory commitment to building a responsible and sustainable brand.